WEBSITE + CRM + CUSTOMER AUTOMATIONS · PET CARE BUSINESSES

Turn your website into a reason to book. Let automations take care of the follow-up.

We build your business a website that shows your real work and makes booking or enquiring easy. Then PawTandem helps handle the repetitive jobs: missed calls, new enquiries, appointment reminders, Google review requests and more.

Not another DIY app: We build the website, configure your pet and customer CRM, connect supported existing software, and install the automations for you.

See what PawTandem would do for my business Watch how PawTandem works

See a personalized website direction and working automation example before paying $400.

✓ Website that showcases your work✓ Automatic enquiry & appointment follow-ups✓ Review requests after visits

PAWTANDEM PRODUCT WALKTHROUGHInteractive preview

Sample pet care businessCustomer conversation demoDEMO

A customer calls while you're busyYou're looking after a pet. The call goes unanswered.

Hi! Sorry we missed your call. How can we help you and your pet?

Hi! Could I ask about daycare availability for Bella?

Conversation saved for the owner to pick up

Your work continuesReady to demonstrate

WORKING EXAMPLE · MISSED-CALL AUTOMATION

Miss a call? Let the follow-up go out.

Watch a missed call create a text, capture the reply and leave the conversation ready for you.

Illustrative walkthrough with sample recordsSee the example, then request a personalized walkthrough

Interactive illustration with sample records. A missed call triggers a follow-up message; your team still handles actual booking requests.

Built for independent groomers, daycares, boarding, trainers and eligible veterinary operations

GroomingDaycareBoardingTrainingVeterinary*

A QUICK LOOK AT PAWTANDEM

See how it all works together.

Your website, customer CRM, AI and automations — working together to help you respond to enquiries, support bookings, and give pet owners reasons to return.

PAWTANDEM · THE OVERVIEW02:48 · SOUND ON

Website · Enquiries · Follow-ups · Returning customersSee it for my business

01 / YOUR WEBSITE

Not just a pretty website. A clear path from browsing to enquiring.

Pet owners should be able to see your work, understand your services, trust you and take the next step—without searching through social posts.

Show why customers should choose you

Real pet photos, your services, facility details, credentials where relevant, and genuine customer reviews.

Make it easy to ask or book

Clear service information, prominent contact options and your existing booking link where appropriate.

Capture every website enquiry in one place

Forms feed your CRM, alert you, and can send an immediate acknowledgement to the customer.

Connect the website to automations

The enquiry starts a follow-up process instead of disappearing into an inbox you have to remember to check.

YOUR BUSINESS · EXAMPLE WEBSITE

Dog and cat representing a pet-care business website preview

CARING FOR PETS. CARING FOR PEOPLE.

A place where pets feel right at home.

Discover our services, meet our team, and find the right next step.

Ask about availability

Visitor sees the workPhotos + services + reviews→Visitor enquiresEasy form or booking link→Follow-up beginsSaved in CRM + acknowledgment

Illustrative website direction. Your site will use your business's own branding and approved content.

✦

The website earns attention. The automations follow through. That combination—not a website by itself—is what PawTandem installs.

See how yours could work

02 / A CUSTOMER STORY

Meet Taylor and Bella. Here’s what happens with PawTandem.

An example of a daycare enquiry. The same website-to-follow-up flow can work for grooming, boarding, training and other pet services.

TAYLOR DISCOVERS YOU

Taylor sees your website.

Real photos, service information and reviews make it easy to enquire about daycare for Bella.

PAWTANDEM AUTOMATION

The enquiry gets captured.

Taylor’s question is saved in your CRM, you get alerted, and an acknowledgement goes out automatically.

YOUR TEAM + BOOKING SYSTEM

The visit gets confirmed.

You or your supported booking system confirms availability. PawTandem sends accurate confirmation and reminder messages.

PAWTANDEM AUTOMATION

Taylor shares private feedback after the visit.

After Bella’s visit, Taylor receives a quick feedback form. Great feedback can lead to a Google review invitation, while concerns can be sent to your team.

GROWTH PLAN

When Bella is due back, the system can reconnect.

With valid service history and permission, Growth sends a timely rebooking invitation instead of relying on your memory.

03 / TURN GREAT SERVICE INTO A STRONGER REPUTATION

Your happiest customers have a story to tell. Make it effortless to share.

You've put in the work to give pet owners a great experience. But when the day gets busy, asking for feedback—and following up on it—often gets forgotten.

PawTandem asks customers for private feedback after their visit. Great experiences lead to a Google review invitation. If something needs attention, your team gets a private alert so you can follow up personally.

Automatically ask for feedback after a completed appointment Make it easy for delighted customers to share their experience publicly Flag unhappy customers for a timely personal response Keep every response organized in your customer system

Show me the reputation workflow

From a completed visit to a stronger reputationTry the sample feedback experience

ESSENTIALS + GROWTH

1 · AFTER THEIR VISITCustomer receives a friendly feedback message

“Thanks for bringing Bella in today! How was your experience with us?” Share quick feedback ↗

2 · PRIVATE FEEDBACKHow was your experience?

Try selecting a rating below to see how the follow-up would change.

3 · AUTOMATIC NEXT STEP

Select a rating to see the follow-up.

The example changes based on the customer's private feedback.

One feedback request → appropriate next step → less manual chasing

04 / PACKAGES & PRICING

One done-for-you system. Two clear ways to use it.

Every plan includes your website, CRM, pet records, standard setup and support. Pick the automations your business needs.

Both plans include: a customized website + hosting, customer inbox and CRM, individual pet profiles, call tracking, standard contact/pet import, supported existing-software connection, launch testing and staff walkthrough.

ESSENTIALSYour essential customer follow-ups, handled automatically.

$238 / month

For owners who want fewer missed conversations, fewer manual reminders, and consistent Google review requests.

$400 one-time setup · First subscription month free

Choose Essentials

10 AUTOMATIONS INCLUDED

New enquiry capture
Instant enquiry response
Missed-call text-back
Enquiry follow-up
Booking confirmation
Appointment reminders
Cancellation and no-show recovery
Post-service feedback
Google review requests
Vaccination expiry reminders

GROWTHEverything in Essentials—plus more repeat business tools.

$307 / month

For businesses ready to bring past customers back and promote relevant services without doing every follow-up by hand.

$400 one-time setup · First subscription month free

Choose Growth

ALL 10 ESSENTIALS AUTOMATIONS, PLUS:

Pet birthday messages
Relevant service upsell follow-ups
Customer reactivation and smart rebooking
One targeted promotional campaign each month
Digital waiver setup

More customer retention for just $69/month extra.

$400 setup today. First subscription month free. Then $238/mo Essentials or $307/mo Growth. Phone, SMS, email and third-party usage may cost extra; custom integrations are quoted separately.

05 / PET-SPECIFIC COMMUNICATION

One owner. Multiple pets. The right reminders.

Taylor has Bella and Milo. Each pet has its own service history and verified vaccination dates, linked to Taylor’s contact record. Reminders mention the right pet—not just the owner.

Pet records are associated with contacts, and relevant appointment or service details can be matched where the existing system makes them available.

How your current software connects: We start with available customer/pet exports, then assess APIs or webhooks for updates. A live sync is included only when a supported connection is agreed. Your booking system stays the source of truth for actual availability and appointments.

Taylor · OwnerContact record · Phone + consent

BellaDog · Pet recordRabies expiry: Dec 10

MiloCat · Pet recordSeparate vaccination dates

“Hi Taylor, our records show Bella's rabies vaccination expires soon. Please check with your veterinarian and update your records.”

Sample record and sample administrative reminder; not veterinary advice.

06 / OPTIONAL WORKFLOW DETAILS

Want the details? Every workflow, explained.

The plans above show everything included. Expand a list only if you want to see what each automation actually does.

Essentials10 everyday workflows · included in both plans

New enquiry captureCreates/updates the contact, records the question and source, and alerts the business.
Instant enquiry responseSends an acknowledgment through the configured, permitted channel and notifies the owner.
Missed-call recoverySends a text asking how to help, then saves the reply in the inbox.
Enquiry follow-upSends limited follow-ups, stopping when replied to, booked, closed or opted out.
Booking confirmationSends the confirmed date, time and any approved instructions.
Appointment remindersSends timely reminders, with safeguards for cancellations or reschedules.
Cancellation / no-show recoverySends an appropriate rescheduling invitation with the correct booking path.
Post-service feedbackAsks the customer for honest feedback about their experience.
Google review requestsFollows up after a completed visit, gathers private feedback, and guides the customer to the next step.
Vaccination expiry remindersNotifies the associated authorized owner about that specific pet.

Growth extras5 additional customer-growth features

Pet birthday messagesSends an annual birthday greeting, optionally with an approved offer.
Basic upsell follow-upsSends a targeted offer for another suitable service.
Customer reactivation & smart rebookingInvites an eligible customer to rebook and stops after a booking or opt-out.
Monthly promotional campaignWe prepare one templated email or SMS campaign to consented contacts.
Digital waiver setupMakes the waiver available for electronic completion/signature and tracks status.

Automations need correct dates, service status, supported integrations and suitable contact permissions. They don't automatically confirm bookings or replace your judgment.

07 / 14-DAY ACTIVATION WAVES

We install it once. Then switch on workflows in stages.

First we make the website, CRM and enquiry flow usable. Next come appointment and pet reminders. Growth follows with retention messages and waivers, based on data access and approved business rules.

The $400 setup is charged upfront. Your first subscription month is free; start dates are confirmed before purchase.

FOUNDATION

Make the essentials usable

Website and CRM, contact/pet record setup, new enquiries, instant replies and missed-call text-back. Booking messages depend on an available confirmed source.

AROUND DAY 14

Turn on more follow-ups

Eligible appointment and cancellation messages, feedback/review requests and verified pet-specific reminders.

AROUND DAY 28

Complete the plan you bought

Remaining plan functions; Growth adds birthday, upsell, rebooking/reactivation, campaign and waiver setup.

AFTER LAUNCH

Keep the system running

Monitor messages and replies, use the inbox, and receive standard hosting and system maintenance included in your selected plan.

Illustrative rollout. Specific dates and data-dependent workflows are agreed during onboarding. We do not promise unsupported live integrations, or send vaccination/booking notices without reliable source records.

STRAIGHT ANSWERS BEFORE YOU PAY

Questions before you buy? Here are the straight answers.

We explain what is included and what your existing tools need to support before you pay.

Is this mostly a website redesign?

No. The website is the customer-facing part. It shows your work and makes enquiry or booking easy. The CRM records those enquiries and your automations follow up on missed calls, appointments, reviews and, with Growth, repeat visits. The value comes from the pieces working together.

How does Google review automation work?

After a completed visit, PawTandem sends a private feedback form. The next step can reflect the customer’s response: an invitation to share a positive experience publicly or a private alert so your team can address a concern. You see the feedback in your customer system.

Will PawTandem answer my phone or automatically book pets?

Missed-call recovery sends an eligible text after a call is missed; it does not answer voice calls. Your team or existing booking system handles appointments. Confirmations and reminders use verified booking information when it is available.

Can it work with MoeGo, Gingr, DaySmart or my current system?

We assess each platform individually. We can perform a standard import from supported exports; ongoing updates require API, webhook or other approved access. We will identify what can and cannot sync before collecting the setup fee. Custom integration development is quoted separately.

Is it really just $400 at the start?

The one-time standard setup payment is $400, with the first subscription month free. Essentials is $238/month and Growth is $307/month afterward. Phone numbers, messaging usage, third-party tools, custom integrations and extended work can carry additional agreed charges. We confirm billing timing and terms in writing.

Will I have to learn complicated software?

No technical implementation is required from you. We configure the standard system, test it and walk you through the inbox, contact/pet records, and how to handle replies. You'll still make customer decisions and handle exceptional cases.

FREE PERSONALIZED WEBSITE + AUTOMATION REVIEW

See how PawTandem could work for your own pet business.

We’ll show a website direction for your business, walk through a practical customer story, demonstrate a missed-call or Google review automation, and check what can connect to your existing booking software.

See a specific plan for your business before you decide to spend $400.

Missed calls. Booking reminders.
Repeat clients. Done-for-you setup.

Get my personalized PawTandem preview

Website preview + follow-up examples + software fit check.